See Potential SMS Promotion ROI

See Your SMS Marketing Potential Instantly

Use this interactive SMS ROI calculator to estimate how much revenue your business can generate from SMS marketing. Enter your customer data and see your projected SMS list size, conversions, monthly revenue, and ROI. You’ll also see which tier your business qualifies for and how much value it delivers compared to your investment.

This calculator uses real industry benchmarks — including average SMS opt-in rates, conversion rates, and redemption behavior — to model accurate, data-driven revenue projections. SMS marketing consistently delivers some of the strongest ROI in digital marketing:

• 98% open rate  •  20–45% click-through rate
• 20–30% redemption rates for restaurants  •  4x higher response rate than email
Customers want promotions from the places they visit regularly — which is why SMS has such a powerful impact on revenue. This calculator reflects those real-world results.

Important note about tiers: Your total customer database (anyone who has purchased in the last 12–24 months) is used to estimate your SMS subscriber list and revenue potential. However, your recommended tier package is based on your monthly SMS volume — the number of messages you would send per month based on your opt-in list and number of promotions.

This ensures that large databases that only send a few messages don’t overpay, while businesses sending more messages are matched with the tier that fits their monthly usage.

Inputs

  • Select your industry (this determines average opt-in and conversion rates for SMS promotions)
  • Enter your total customer database size
  • Average purchase value per customer
  • Any discount applied in SMS promotions
  • Choose number of SMS promotions per month (1–4)

Outputs

  • Estimated SMS subscriber list size
  • Conversions per promotion
  • Revenue per promotion & total monthly revenue
  • Projected month-by-month growth (12 months)
  • Tier qualification: see your tier and pricing based on monthly SMS volume
  • ROI percentage: see your estimated return vs. tier price
  • Industry opt-in & conversion rates: displayed next to list size & conversions

Whether you're a small business in the $450 Starter Tier, a growing brand in the $650 Growing Tier, or a larger business in the $950 Scaling Tier or $1,600 Large List Growth Tier, this calculator helps you see your SMS marketing ROI at a glance.

Get instant clarity on how SMS campaigns can drive revenue, scale your customer reach, and deliver measurable ROI — month by month.

SMS Marketing ROI Calculator

SMS Marketing ROI Calculator

Enter your total active customer database — anyone who purchased in the last 12–24 months. Approximate numbers are fine.